Tay Drew Design and Marketing announces a new partnership with VBT NIL Marketing to help athletes build authentic personal brands and NIL opportunities.

Christmas-time marketing can feel overwhelming. Everyone is posting. Every brand is running a sale. Your feed is full of red, green, sparkles, and countdowns. The pressure to be everywhere and do everything is real, especially for small businesses.

The good news? You don’t need to outspend big brands to win the holidays. You just need to be intentional, consistent, and human.

Here’s how to approach Christmas-time marketing in a way that actually connects and converts.

When most people hear the word writing, they lump everything into one category. But in the business and nonprofit world, two specific types of writing play very different roles: copywriting and grant writing. They may seem similar, but each one serves a unique purpose in helping organizations grow, connect, and secure the support they need.

So what truly sets them apart, and why are both so important?

In a world full of content, ads, and endless scrolling, one thing still cuts through the noise: a good story.

As humans, we’re naturally drawn to stories that make us feel something — whether that’s excitement, trust, nostalgia, or inspiration. That emotional connection is exactly why storytelling has become one of the most powerful tools in modern marketing.

The holiday season isn’t just about festive cheer—it’s a golden opportunity for businesses to connect with customers, boost sales, and build lasting relationships. Four key dates dominate the calendar: Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday. Each offers unique opportunities to market your brand creatively and authentically.

Discover why freelancing is transforming the workforce in 2025. Learn about booming trends, top skills in demand, and strategies to thrive in the freelance revolution.

Discover why partnering with a small marketing agency like Tay Drew Design & Marketing can give your business the personal attention, creativity, and results it deserves. Perfect for small to mid-sized businesses looking to grow online.